Samaa Badry· Aswan, Egypt
WorkPathToolboxAvailable

Content Writer & Copywriter - Est. 2025

Words
that carry.

I am a passionate Content Writer and Copywriter with a strong focus on creating engaging social media copy, video scripts, and marketing campaign strategies. My experience spans educational workshops, free course platforms, and university media projects, where I have consistently delivered audience-centric content that boosts engagement and expands reach. I thrive on blending analytical precision with creative storytelling, using tools like Canva and Meta Business Suite to design compelling visual assets. My work is driven by data insights, SWOT analysis, and a deep understanding of audience behavior, allowing me to craft content calendars that resonate and perform. Looking ahead, I aim to leverage my storytelling expertise and strategic mindset to help brands build authentic narratives and achieve measurable growth across digital channels.

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Portrait of Samaa Badry
CurrentlyBooking Q3 2026

3yrs

Building products

3

Featured projects

3×

Roles shipped

4

Tools in kit

Selected work

3 collaborations. Each one shipped and still running.

Script Writing for Altamayoz Academy 01
Case study

Script Writing for Altamayoz Academy

​Research & Analysis: Conducted background research and gathered comprehensive data regarding the team's structure, goals, and volunteer departments. ​Leveraging Personal Experience: Utilized firsthand experience as a former volunteer within the team to craft authentic and highly credible messaging. ​Scriptwriting & Narrative Design: Authored a dynamic video script designed to introduce the academy, highlight volunteer benefits, and announce recruitment. ​Execution & Publishing: Successfully delivered the final script, which was produced and published on the team's official social media channel.

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Sales-driven Copywriting for "Hala's Candles" 02
Case study

Sales-driven Copywriting for "Hala's Candles"

​Crafting an Engaging Hook: Started with an interactive question to capture immediate attention from the target audience. ​Tone of Voice (TOV) Alignment: Formulated a warm, friendly, and lifestyle-oriented tone of voice suitable for home décor and gift products. ​Highlighting Use Cases: Outlined practical occasions for the product (e.g., baby shower giveaways, wedding favors, birthday gifts) to demonstrate value. ​Implementing a Strong CTA: Added a clear call-to-action encouraging comments and custom scent orders to drive page engagement and sales.

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SOCIAL MEDIA POST FOR ALTAMAYOZ (RESEARCH WORKSHOP)03
Case study

SOCIAL MEDIA POST FOR ALTAMAYOZ (RESEARCH WORKSHOP)

Target Audience Research: Analyzed student pain points regarding scientific paper structure, formatting, and academic tools. ​Buyer Persona Definition: Identified and targeted student researchers looking for foundational guidance in academic writing. ​Problem-Solution Hook: Structured a persuasive hook centered on common research struggles and offered the workshop as the direct solution. ​Content & Value Structuring: Organized the workshop syllabus into clear, digestible bullet points to highlight key learnings. ​Conversion & Urgency Copywriting: Applied copywriting techniques creating urgency alongside precise session details (date, time, platform) to maximize enrollment.

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The path

3 years, 3 rooms

  1. 2026 - Now

    Video Scriptwriter

    Rally BSU - Beni-Suef University

    Wrote short‑form video scripts in Modern Standard Arabic and Egyptian dialect, streamlining production workflows between scriptwriting and video editing teams to enhance content quality.

  2. 2025 - Now

    Vice Leader & Social Media Content Specialist

    Free Courses & Books

    Led content calendar planning and execution, increasing social media reach and participant engagement, while mentoring team members on core content creation principles.

  3. 2025 - Now

    Content Writer & Copywriter (Volunteer)

    Al Tamayoz Academy

    Authored engaging social media posts and promotional copy for educational workshops in Public Relations, Artificial Intelligence, and French Language, driving higher audience interaction and expanding community reach.

Toolbox

Sharp tools, quietly used

Craft

  • Canva
  • Meta Business Suite
  • Google Workspace
  • Social Media Analytics

Currently

Working as Video Scriptwriter at Rally BSU - Beni-Suef University.
2026 - Now

Available

Taking on projects for Booking Q3 2026.
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Next chapter

Let's make something worth keeping

Booking Q3 2026. Tell me what you're building, I reply within a day.

samaakhlifa@gmail.com

© 2026 Samaa Badry - Built with Portify

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